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# Concept Marketing Perth: Get Real Results

## Sitemaps
[XML Sitemap](https://conceptmarketing.com.au/sitemap_index.xml): Includes all crawlable and indexable pages.

## Posts
- [SEO, GEO and AEO: The New Era of Search with Full-Service Marketing Agency Concept Marketing](https://conceptmarketing.com.au/seo-geo-aeo-new-era-search/): The debate over whether SEO is “dead” has been around for years, and by now, it’s lost its relevance. The more important question is how search is evolving, and how businesses can evolve with it. As we reach the end of 2025, the shift is clear: people are discovering information through new platforms, smarter search engines, and AI-driven answers. 
- [14 Best Practices for Optimising Landing Pages That Convert](https://conceptmarketing.com.au/best-practices-optimising-landing-pages/): Discover 14 essential best practices for creating and optimising landing pages that drive conversions. Learn how to enhance user experience and boost search rankings with these effective strategies.
- [Choosing the Right Branding and Web Design Agency in Perth](https://conceptmarketing.com.au/choosing-the-right-branding-and-web-design-agency-in-perth/): In the vibrant city of Perth, where every corner teems with potential and innovation, establishing a unique brand design is not just an option; it's a necessity for any business aiming to thrive. However, the journey to find the perfect branding and web design agency in Perth can be as daunting as it is crucial. This post will guide Perth-based business owners through the maze of selecting a brand design agency that not only meets but exceeds their expectations.
- [Concept Marketing Finalist for AMI’s Large Agency of the Year Award](https://conceptmarketing.com.au/concept-marketing-finalist-for-amis-large-agency-of-the-year-award/): Concept Marketing is thrilled to announce its selection as a finalist in the highly esteemed Australian Marketing Institute's (AMI) Large Agency of the Year award. This remarkable recognition underscores the agency's unwavering dedication to delivering exceptional campaigns and outstanding results for its clients.
- [The Importance of Creating  a Brand Community](https://conceptmarketing.com.au/the-importance-of-creating-a-brand-community/): Exploring the difference between what your client thinks they want their customer to know and what the customer actually needs to understand, in order to engage with the product and feel a part of something bigger than themselves.
- [The Power of Purpose – Let it Drive the Dynamics of Your Business](https://conceptmarketing.com.au/the-power-of-purpose-let-it-drive-the-dynamics-of-your-business/): Especially in the winter months, it can be hard to convince ourselves to leave our cosy beds in the frosty mornings. We all need a driving force. We all need something that pushes that big, red turbo-charge button in our mind that makes us get up and GO! GO! GO!
- [Digital Marketing During COVID-19](https://conceptmarketing.com.au/digital-marketing-during-covid-19/): During this period of pandemic-induced social isolation, it’s no surprise that people are consuming vast amounts of media and spending more time online. It has been evident that people in Australia and in all other corners of the world are changing their online behaviors and patterns during the coronavirus crisis.
- [On the surface, business looks cool](https://conceptmarketing.com.au/on-the-surface-business-looks-cool/): Looking beyond the surface is a trait I would like to teach all new and even some experienced marketers. As a results-based agency, you really need to take your responsibilities seriously and prioritise what is actually important from your customers point of view.
- [We need to dig deeper with clients](https://conceptmarketing.com.au/we-need-to-dig-deeper-with-clients/): Business is much more competitive and moves at a faster pace than in years past, with the journey from marketing to revenue reduced dramatically. No longer is marketing the end of the pipe, focused solely on using a product or service and driving demand. The world economy is moving from big creative models to user experience models. And as a result, marketing will take a more central role in the new business dynamic.
- [A guide to genuine marketing in these uncertain times](https://conceptmarketing.com.au/a-guide-to-genuine-marketing-in-these-uncertain-times/): The time for marketers to stand up is NOW!
- [Step into the shoes of your Customer!](https://conceptmarketing.com.au/step-into-the-shoes-of-your-customer/): How much should I be paying for my website?
- [How web hosting can have a major impact to your website and why it’s often not thought about.](https://conceptmarketing.com.au/how-web-hosting-can-have-a-major-impact-to-your-website-and-why-its-often-not-thought-about/): Most business owners have their own website. Being a digital age, not having a website is like not having a phone/mobile number. For a lot of business owners, their website brings in a large source of leads/sales and in order to stay competitive they need not just a functioning website, but one that can perform consistently.
- [10 Marketing trends to keep an eye on in 2019](https://conceptmarketing.com.au/our-top-10-marketing-trends-to-keep-an-eye-on-in-2019/): As marketing partners of many clients from a variety of industries including B2B and B2C, it is imperative we stay up to date with trends and content that is useful for us to help enhance our clients marketing strategy. Being a boutique marketing agency and creative agency, we understand how important it is that we keep our finger on the pulse so that our clients are getting the best possible service available.
- [Digital Marketing Can Help Your Small Business Grow](https://conceptmarketing.com.au/digital-marketing-can-help-your-small-business-grow/): When you started your small business, you hoped to be more independent and creative. You’re doing that, and you love it. But you need to keep the momentum going – keep building the business and growing your client base. Small business marketing is your tool for that growth. In our digital world, potential clients are easier than ever to reach. The technology is at your fingertips. Effective marketing tips for small businesses are hard to find and are even harder to implement Knowing marketing trends for 2018, and how to implement them effectively can help generate growth for your small business.
- [Be The Best B2B Marketer That You Can Be](https://conceptmarketing.com.au/be-the-best-b2b-marketer-that-you-can-be/): If you can repeat that fast, five times in a row, then I think we can assume you're top of things. Well , tongue twisters at least! For anyone else, read on and find out just how you can best the best B2B marketer that you can be. Every business employs marketing strategies, but did you know that those strategies should be different depending on whether you market to businesses or consumers? Business to business marketing, or B2B, targets other businesses and organizations. Business to consumer marketing, or B2C, targets consumers. Because businesses buy differently than consumers, there are some key ways to market to the decision-makers at businesses.
- [YOU GOT MAIL (or did you?) How successful is your emailing marketing?](https://conceptmarketing.com.au/how-successful-is-your-emailing-marketing/): Are you email marketing bounce rates and unsubscribe numbers growing? Are you feeling frustrated that the right customers are failing to see your messaging? Email marketing is powerful tool – when used wisely. Read on to find out more.
- [When the going gets tough, the tough get marketing.](https://conceptmarketing.com.au/when-the-going-gets-tough-the-tough-get-marketing/): If you’re like most people, when faced with an immediate challenge you go with the hard and fast solution instead of the long-term, investment solution. Maybe you downsize, use cheaper materials or cut the marketing budget? But when times are tough, should you really be neglecting your source of leads, opportunities, customer engagement and sales? We certainly don't think so. To help you through the tough times and beyond, we recommend that you to consider these essential marketing strategies.
- [If your brand feels tired and outdated, it might be time for a refresh!](https://conceptmarketing.com.au/time-for-a-brand-refresh/): If you feel your brand is a little tired, dated and deflated, consider a brand revitalisation package from an experienced marketing agency in Melbourne – that’s us btw! It may be that your logo needs a little re-shaping, or that your whole look and feel needs a brand overhaul. Before you rush out and engage the first digital marketing agency Google throws up, take a moment and answer these few questions...
- [Digital Trends and why we love them](https://conceptmarketing.com.au/digital-trends-and-why-we-love-them/): We love marketing. We are passionate about it. Some may even say that we obsess over it, but that’s cool. Marketing is our jam. Check out our top 10 digital marketing trends we feel are going to impact marketing strategy for agencies and clients over the rest of 2018, and beyond.
- [Stop clock watching & get website wins faster with these tips.](https://conceptmarketing.com.au/stop-clock-watching-get-website-wins-faster-with-these-tips/): Did you know most of the people hitting your website won’t be ready to buy from you now? This doesn’t mean you can’t take action, switch up the game and get some quick wins by implementing a few changes that will engage your traffic and, convert!
- [Get instant leads from paid digital advertising](https://conceptmarketing.com.au/get-instant-leads-from-paid-digital-advertising/): Time to practice what we preach. Last week we shared how we can help you get more out of your digital marketing spend. While we always explore a multi-channel strategy to get the best results, today we're dishing out the tips on getting the most out one aspect of that - paid digital advertising.  Whether your paid advertising is from Facebook or Google Adwords, the most common mistakes business owners make (before they come to us) are all very similar. We thought we’d shine a light on some of these issues, because, well, we’re a Melbourne marketing company who likes to help! Here are the top mistakes we see businesses make with paid advertising and of course, some easy suggestions for how to correct them.
- [BOOSTED ROI: How we reduced our clients’ digital spend and still produced quality leads that converted.](https://conceptmarketing.com.au/boosted-roi-how-we-reduced-our-clients-digital-spend-and-still-produced-quality-leads-that-converted/): Last quarter we signed three new clients purely through our ability to look at marketing from a broad perspective. These three clients were spending a significant portion of their marketing budget on digital marketing with other marketing companies in Melbourne but were frustrated with the low return on investment. They came to us and we took those budgets, reduced them, and delivered more conversions than they had seen in the previous four months.
- [Need a flu shot for your website? Save it from the winter blues with a site refresh (and add some sizzle!).](https://conceptmarketing.com.au/flu-shot-for-your-website/): How efficiently is your website running, seriously? Is it bunged up with last year’s content? Stuffed to the max with boring and out-dated offers? Is it slow to load and even slower to deliver a quality call to action? We’ve heard all this before – which is why we like to offer a website refresh at this time of year.
- [Direct mail: why you should zig when everyone zags](https://conceptmarketing.com.au/top-marketing-companies-in-melbourne-2/): We know digital is the word of the moment and along with just about every other Melbourne marketing company we offer comprehensive digital packages. But unlike many, we also have a deep-seated love for direct mail marketing. Here we explore direct mail marketing and where it performs when digital can't. We’re not suggesting you slash your digital marketing budget and focus entirely on direct mail pieces. We are merely raising the point that DM has a place in sophisticated marketing campaigns, and if your Melbourne marketing company isn’t delivering, maybe you should consider one who will.
- [A new advertising and marketing playing field has arrived.](https://conceptmarketing.com.au/top-marketing-companies-in-melbourne/): While many top marketing companies in Melbourne will present you with your website’s clicks, views, user profiles, page exits, time on page, bounce rates and the like, there’ s a new field of reporting that is allowing SMART firms to react more quickly and, in short, win the digital battle.
- [Beware of ONE CARD TRICK Digital Agencies](https://conceptmarketing.com.au/digital-marketing-agencies-in-melbourne/): Playing cards is fun, we can all agree, and high stakes poker is the go to game for risk-taking individuals who love the tension and thrill of risking it all. But you need to ask yourself, are you willing to go all in and bet the success of your business on one hand of cards?
- [The culture club – How improving workplace culture boosts productivity and involvement](https://conceptmarketing.com.au/culture-club-improving-workplace-culture-boosts-productivity-involvement/): Work sucks. We’d all rather be lying on the beach in the Maldives than sweating it out nine to five, day in day out, that’s a given. So how do you improve your workplace culture to the point that your employees are excited about getting to work in the mornings?
- [This is why a positive marketing culture is important](https://conceptmarketing.com.au/positive-marketing-culture-important/): Your employees are your number one marketing and public relations force. If they feel empowered and like a valued part of the organisation, they will become mini-marketers for your business and ultimately boost your ROI.
- [This list of 10 steps to creating better marketing will change your ROI’s](https://conceptmarketing.com.au/list-10-steps-creating-better-marketing-will-change-rois/): 1. Plan, test, execute, measure (but allow for surprises): Humans are fickle and unpredictable. All the testing and planning in the world can’t factor in the changeability of human nature, so do your best to stick to your plan and try not to be blown off course by surprising results – instead, embrace the new direction and stand out from the crowd. 2. If at first you don’t succeed, try, try again – kind of (let’s check you have the right details): Are you spending money chasing down dead leads due to incorrect contact details or because you are targeting the wrong demographic? Knowing who and why to target leads will streamline the sales funnel, saving you time and money. 3. Assumptions make an…well…you know the saying: Never assume a typical customer exists. Each person has their own motivation for wanting a product and it is a huge mistake to assume you know what every single person could possibly want. Instead, we suggest you make an educated guess after conducting research into your business/industry to learn customer demographics and psychographics.
- [What Do Customers Really Want From Their Favourite Brands?](https://conceptmarketing.com.au/what-customers-really-want/): Many marketing companies actively seek research on what customers want to know about the brands they consistently buy from. The research showed that customers consistently wanted brands to answer these four questions: Are they liked or even better loved? People want to know if they are truly liked by the company where they buy goods and services. Customers know if you like them from how they are served (the customer experience), how the brand tries to interact with them (on social media, email and sms communication directed specifically for them) and how the brands respond to them (quick respond time to enquiries for example). Three questions that customers want answers from include: does the brand really listen to them? Do employees or the business use their name in communication? And finally, does the brand demonstrate real authentic feelings including sincere thanks for them using the business?
- [Psychological Selling – In 12 Easy Factoids!](https://conceptmarketing.com.au/psychological-selling/): People are highly complex, unusual and hard to profile. As mothers, fathers, friends and children, we have all struggled, at some point in time, to understand why someone acts the way they do. As marketing and business professionals, our #1 goal is to understand our 'target market', in order for our communications and messages to resonate more effectively.
- [The Fastest Growing Craze of 2014: Crowdfunding!](https://conceptmarketing.com.au/the-fastest-growing-craze-of-2014-crowdfunding/): So far this year over $5.1 billion has been raised with crowdfunding!
- [Does Your Brand Take Advantage of Sympathetic Pricing?](https://conceptmarketing.com.au/does-your-brand-take-advantage-of-sympathetic-pricing/): An interesting report has just been released from Trend Watch about how they believe we should price our products, in certain circumstances.
- [Could Oversights in Occupational Health and Safety Be Putting Your Company at Risk?](https://conceptmarketing.com.au/could-oversights-in-occupational-health-and-safety-be-putting-your-company-at-risk/): In August 2014, the Minister for Commerce, Hon Michael Mischin MLC announced that a Western Australian version of the model workplace health and safety (WHS) bill would be introduced shortly into State Parliament.
- [Dining in the Dark](https://conceptmarketing.com.au/dining-in-the-dark/): Are you looking for a fun night in?
- [Meet the new girl – Nicole!](https://conceptmarketing.com.au/meet-the-new-girl-nicole/): Born in the South West and raised in the Mid West, I’m a long-time Geraldton/Northampton girl who made the move to the bright lights of Perth city to join the Concept Marketing team.  Haven’t looked back since!
- [Are you setting your goals in this manner for 2015?](https://conceptmarketing.com.au/are-you-setting-your-goals-in-this-manner-for-2015/): MUST WATCH VIDEO before implementing what you think are your goals!!
- [The Ultimate Customer Experience…](https://conceptmarketing.com.au/the-ultimate-marketing-company-perth-customer-experience/): World-class service is not simply a matter of friendly customer service staff with good manners.
- [How to create an effective sphere of influence](https://conceptmarketing.com.au/how-to-create-an-effective-sphere-of-influence/): If you find yourself ignoring the role spheres of influence (SOI) plays in your marketing plan, you could be jeopardising the success of your business.
- [How to Decrease Your Bounce Rate Infographic](https://conceptmarketing.com.au/how-to-increase-your-bounce-rate-infographic/): How engaging is your website? Are they roaming around your site to check out it's super cool content - or clicking off again to go somewhere else...
- [The Anatomy of a Perfect Website Landing Page](https://conceptmarketing.com.au/the-anatomy-of-a-perfect-website-landing-page/): Creating a landing page is pretty easy nowadays with all of these web building tools every which way! But are they actually converting into sales or sign ups?.... More often than not.... No.
- [Google Reveals: The Changing Patterns of Content Consumption](https://conceptmarketing.com.au/the-changing-patterns-of-digital-media-and-content-consumption/): Google has released new insight about how consumer view content across a multitude of different devices and media channels. This gives us a greater understanding of consumer behaviour - and how we can essentially plan marketing communications in the order that they are likely to be consumed.
- [Company Perks to Boost Staff Motivation – Without Spending a $](https://conceptmarketing.com.au/company-perks-to-boost-staff-motivation-without-spending-a/): Coca Cola on tap, three course meals prepared by an on-site cook or as much time off as you want.... Some of the best benefits offered by large, international companies who spend tonnes of cash on rewarding their staff's efforts.
- [How to Create a Social Media Strategy](https://conceptmarketing.com.au/how-to-create-a-social-media-strategy/): For some business industries and target markets, Facebook and other social media can play a big part in promoting your business.
- [Meet Lloyd: Production Manager & Health Fanatic](https://conceptmarketing.com.au/meet-lloyd-production-manager-health-fanatic/): I am the youngest of 3 and in a family where my mother, a twin married my father, whose eldest brother married my mum's twin.
- [13 Crucial Facts About How People View Your Websites](https://conceptmarketing.com.au/13-crucial-facts-about-how-people-view-your-websites/): With Google Analytics at our finger tips, we gain insight into how people are navigating around our websites - and what pages people are engaged with.
- [Woman’s Reaction to England’s Knock Out in the World Cup](https://conceptmarketing.com.au/womans-reaction-to-englands-knock-out-in-the-world-cup/): To all my fellow strategic planning buddies - take inspiration from this. An ad to raise awareness of Domestic Violence in the UK. The insight is chilling and the execution incredibly powerful. Just goes to show you don't need flashy jumping graphics to make an enormous impact. Amazing. What do you guys think about how this has been executed? And more important, would this make you want to act?
- [Simon Says ‘If You Don’t Understand People, You Don’t Understand Business’](https://conceptmarketing.com.au/simon-says-if-you-dont-understand-people-you-dont-understand-business/): People create business... without people there is no business... the quality of any business is defined by the quality of the relationships of those within it. What do you need to change? Check out Simon Sinek's 30 minute talk to get inspired this 'hump' day...
- [Coca Cola Bringing Pakistan and India Together](https://conceptmarketing.com.au/coca-cola-bringing-pakistan-and-india-together/): The relationship between India and Pakistan is disconnected, stressful and tense. In this beautiful ad and cultural statement, an interactive Coca Cola vending machine becomes the portal of communication between these two countries; and ultimately brings them closer together. Share a moment of happiness today and watch this video; this just gives me goosebumps!
- [Five Rookie Website Mistakes You Can Fix Today](https://conceptmarketing.com.au/five-rookie-website-mistakes-you-can-fix-today/): The planning. The design. The writing. The programming and testing. Building a website can take hundreds of hours of work over months of time. The result of all that effort depends on a lot of little things. And some of those little things can often hurt the result—big time.
- [The Best Days and Times to Post Content](https://conceptmarketing.com.au/the-best-days-and-times-to-post-content/): The most popular days and times that brands post content to various marketing channels aren't necessarily the most effective, according to a series of reports from TrackMaven.
- [How Can your Business Dominate the Mega Business? Go Local.](https://conceptmarketing.com.au/how-can-your-business-dominate-the-mega-business-go-local/): Nearly every business in the world has a website today, and that means small businesses have to overcome nearly insurmountable odds to claim one of the few spots on the first pages of search engine results.
- [Not another BORING presentation](https://conceptmarketing.com.au/not-another-boring-presentation-6/): We've all been there, sitting in front of a long and boring presentation filled with charts and small text you can't even read. Now that it's your turn to present, don't make the same mistakes you see all too often.
- [TEXT your WAY to Success](https://conceptmarketing.com.au/text-your-way-to-success/): Over two-thirds of Australians own a smartphone, and our constant reliance on them provides various ways— beyond just talking—to connect with the world around us.
- [5 Questions to Ask when your Marketing ISN’T Working](https://conceptmarketing.com.au/5-questions-to-ask-when-your-marketing-isnt-working/): If you want to make the most from your marketing spend, there’s some questions you need to ask to fix it!
- [Do you have a content marketing strategy?](https://conceptmarketing.com.au/do-you-have-a-content-marketing-strategy/): Did you know 78% of consumers believe businesses that provide quality custom content are interested in building a relationship with them?
- [Why Creating Detailed Buying Persona is so Important](https://conceptmarketing.com.au/why-creating-detailed-buying-persona-is-so-important/): Many companies are struggling with how to understand the new buying behaviours of today and how fast they are changing. 
- [Why your social media marketing is failing](https://conceptmarketing.com.au/why-your-social-media-marketing-is-failing/): More brands than ever are doing social media marketing but so many seem less than satisfied with their results.
- [Why more marketing isn’t what you need](https://conceptmarketing.com.au/why-more-marketing-isnt-what-you-need/): It  seems many businesses waste a lot of time and money on their marketing, simply because they neglect to set up foundations.
- [Five Tips for Improving Sales Force Productivity](https://conceptmarketing.com.au/five-tips-for-improving-sales-force-productivity/): Organizations are in a constant tug-of-war between providing the most relevant training and tools necessary for sales reps to be successful, while trying to pack their pipeline with viable leads and new business.
- [How to increase B2B Conversions](https://conceptmarketing.com.au/how-to-increase-b2b-conversions/): How to Increase your B2B Conversion
- [Top five tips to get your Emails mobile ready](https://conceptmarketing.com.au/top-five-tips-to-get-your-email-mobile-ready/): Are your Emails Mobile Ready?
- [Concept Marketing is WA’s First Google Partner](https://conceptmarketing.com.au/concept-marketing-is-was-first-google-partner/): At the end of last year Concept Marketing became WA’s first Google Partner!
- [Dashboard reporting – The must have business tool of 2015](https://conceptmarketing.com.au/dashboard-reporting-the-must-have-business-tool-of-2015/): Every modern company, even the smallest, can hugely benefit from the implementation of a dashboard for reporting on business performance, encouraging employee motivation and increasing client communication.
- [Have you considered regional advertising for your company?](https://conceptmarketing.com.au/have-you-considered-regional-advertising-for-your-company/): Your products or services may have broad appeal, but often a more effective strategy can be specifically choosing to target a singular market - state-wide or regionally. Even if your products or services are available state-wide, you may be able to market to a region and sell more by focusing your advertising expenditures on that market.
- [Australian Real Estate Websites see Record Audience Highs](https://conceptmarketing.com.au/australian-real-estate-websites-see-record-audience-highs/): According to statistics released by Nielsen Online Ratings, Australian real estate websites saw a 25% audience increase in 2014. Both realestate.com.au and Domain saw drastic increases in unique traffic, highlighting a recent obsession among Australians with real estate and the companies’ dedication to customer satisfaction, according to Monique Perry, head of media at Nielsen.
- [Storytelling as a Marketing Strategy](https://conceptmarketing.com.au/storytelling-as-a-marketing-strategy/): Are you smarter than a goldfish? Not according to the National Centre for Biotechnology Information. In 2013, research surfaced putting the average person’s attention span for data at just nine seconds, less than that of a goldfish.
- [The Necessity of Innovation in the Business World](https://conceptmarketing.com.au/the-necessity-of-innovation-in-the-business-world/): The idea of innovation is tossed around quite a bit in the business world. Despite how often you may hear of innovation, most companies aren’t doing enough to truly keep up with the ever-changing, technologically focused world. So what can companies do to foster a truly innovative environment?
- [Introducing the Variety of Choice Home Lottery](https://conceptmarketing.com.au/introducing-the-variety-of-choice-home-lottery/): This year Concept Marketing is proudly associated with the Variety of Choice Million Dollar Home Lottery.
- [Places to sell your products or services](https://conceptmarketing.com.au/places-to-sell-your-products-or-services-that-you-havent-thought-of-ever-wondered-why-people-dont-buy-what-you-sell/): By changing your place you can change your position. We share some places and selling methods you haven’t thought about. As a business, breaking into new markets for people to buy your product or service can be a complex task but it’s your business's lifeline. Most businesses don’t spend adequate time researching how best to reach their customers and ensure that their product/service is readily available in the places their target market visit. Here are some places and selling methods you might not have thought of
- [When Life Gives You Jackfruit, Make Jacks](https://conceptmarketing.com.au/whe-life-gives-you-jackfruit/): So, the Concept team disappears to the bustling, musky, humid shores of Bali for their annual conference and what do you know? Suddenly, all flights are grounded – ain’t nobody going nowhere.
- [Dare to Disagree](https://conceptmarketing.com.au/dare-to-disagree/): At Concept Marketing, we love TED Talks. This one from Margaret Heffernan is a winner. Most people instinctively avoid conflict, but as Margaret Heffernan shows us, good disagreement is central to progress. She illustrates how the best partners aren’t echo chambers — and how great research teams, relationships and businesses allow people to deeply disagree.
- [Social Media – How to Measure your results](https://conceptmarketing.com.au/social-media-how-to-measure-your-results/): Here are three initial steps to take that'll ensure your social media strategy is set up to measure ROI.
- [Start the Day with a Morning Meeting](https://conceptmarketing.com.au/start-the-day-with-a-morning-meeting/): Want to get the company on the same page? Plan a morning meeting! This team effort will help your business to work with focus and efficiency.
- [Linked In: The Power of Connections](https://conceptmarketing.com.au/linked-in-the-power-of-connections/): Social media has become one of the top ways to network. Several social media platforms are cost-free, allowing your business to build relationships without breaking the bank. Other social media sites, such as LinkedIn, offer both basic and premium services designed to help you make the most of the networking capabilities.
- [How to Choose a Domain Name](https://conceptmarketing.com.au/how-to-choose-a-domain-name/): The domain address for a website is what users will type into the search engine bar to find your website. Choosing an effective name for your domain is a critical task because the name of your domain can directly affect the traffic to your site. Due to the importance of this task, many businesses hire the services of a marketing company to choose a domain name.
- [How To Provide Constructive Feedback in 6 Simple Steps](https://conceptmarketing.com.au/how-to-provide-constructive-feedback-in-6-simple-steps/): There is no doubt that providing constructive feedback could be one of your most invaluable skills. Here we take a detailed look at the 6 step process of providing constructive feedback in the workplace.
- [Top 10 Reasons To Use Direct Mails](https://conceptmarketing.com.au/top-10-reasons-to-use-direct-mails/): Why Choose Direct Mails For Your Communication?
- [Top 25 Ways To Get Good Referrals](https://conceptmarketing.com.au/top-25-ways-to-get-good-referrals/): Last year, we received an overwhelming response from you all about selling services challenges- right from managing client relationships, getting qualified leads to communicating the value of your services.
- [Nine Words To Remove From Your Vocab In 2014](https://conceptmarketing.com.au/nine-words-to-remove-from-your-vocab-in-2014/): We automatically shift our vocabulary to a more formal style when we aren’t hanging around with friends. So what’s the big deal? The big deal is you still may be using some words without realising they hurt your professional image.
- [Your Business’ New Year’s Resolutions](https://conceptmarketing.com.au/your-business-new-years-resolutions/): It time once again to welcome in a New Year when many of us list our resolutions to improve ourselves personally – to lose weight or get in shape, and so later we may tease ourselves for not following up.
- [The Power of Online Advertising](https://conceptmarketing.com.au/the-power-of-online-advertising/): Thanks to the power of the Internet, your business can go global. It can work 24/7, as long as you take the time to set up the infrastructure to support it. One of the factors that will drive leads to your website is through online advertising.
- [Anatomy of a Business Logo](https://conceptmarketing.com.au/anatomy-of-a-business-logo/): A business logo has the opportunity to send a strong message about your product or service without saying a word. At Concept Marketing, we find that rebranding often starts with a logo that isn’t quite doing the job. Is your logo hitting the mark?
- [Time to Get to Work](https://conceptmarketing.com.au/time-to-get-to-work/): How many times have you wished for more time? There may only be 24 hours in a day but if you can learn how to better budget your time, it will feel like much more. It’s all about prioritising.
- [Get Instant Connection with your Prospects by Nailing your Branding](https://conceptmarketing.com.au/get-instant-connection-with-your-prospects-by-nailing-your-branding/): The goal of branding or rebranding should be to build an instant connection with your customers.
- [Differentiate and Dominate with a Unique Selling Proposition (USP)](https://conceptmarketing.com.au/49-2/): A Unique Selling Proposition (USP) is the one, quantifiable thing that makes your company different from all of the rest.
- [How to Write Your Elevator Pitch for Team Alignment](https://conceptmarketing.com.au/how-to-write-your-elevator-pitch-for-team-alignment/): An elevator pitch is a clear and concise message designed to define exactly what it is that your business has to offer.
- [Start with a Successful Marketing Plan for Sales Success](https://conceptmarketing.com.au/start-with-a-successful-marketing-plan-for-sales-success/): Creating a successful marketing campaign starts with a strong marketing plan. This plan creates a roadmap to help you stay on the right path with your marketing goals. There are many places to put your marketing dollars. Without the focus set forth by a marketing plan, you risk wasting money that could have been better spent.
- [5 Steps to a WOW Website](https://conceptmarketing.com.au/5-steps-to-a-wow-website/): A website is an opportunity for your business to operate 24 hours a day, 7 days a week. It allows your business to operate locally and internationally, expanding your reach far beyond where you could've gone just a few years ago. The chance to make an impact is a marketing strategy you should not ignore.
- [The Importance of Touch Points](https://conceptmarketing.com.au/the-importance-of-touch-points/): A touch point is the moment where your business touches a client or prospect. This could be in the form of a direct mail piece or when the receptionist greets a client at the door. As a result, touch points are a very important part of your business.
- [Mark Da Silva features in School Newsletter](https://conceptmarketing.com.au/mark-da-silva-features-in-school-newsletter/): Concept Marketing's Mark Da Silva is proudly featured in St Maria Goretti's Catholic School Redcliffe's Newsletter this term. As a marketing company owner in Perth, Mark Da Silva visited the school as a guest speaker to talk about team building and staff motivation. Mark shared his thoughts on how to create a vibrant school culture, workplace energy and vitality and developing positive values and a clear vision for the future.
- [The Online Marketing Tide for 2014 – Revealed!](https://conceptmarketing.com.au/the-online-marketing-tide-for-2014/): Online marketing is no longer a luxury but a necessity in our internet-driven world. Online presence may be considered “trendy” by some, but the reality of it is that this style of marketing, with branding and creating audience growth, is here to stay. In fact, there are very evident trends as we move into 2014.
- [Creating Our Vision Boards for 2014](https://conceptmarketing.com.au/creating-our-vision-boards-for-2014/): A new year launches new visions. And that’s exactly what we just did here at Concept Marketing. We launched ours. Last Tuesday we got the entire Concept Marketing team involved in a vision board workshop, where we shared our goals and dreams with one another.
- [TED Talk: Life lessons from an ad man](https://conceptmarketing.com.au/ted-talk-life-lessons-from-an-ad-man/): 'Advertising adds value to a product by changing our perception, rather than the product itself. Rory Sutherland makes the daring assertion that a change in perceived value can be just as satisfying as what we consider “real” value — and his conclusion has interesting consequences for how we look at life.' TED.com
- [What does your toilet door say?](https://conceptmarketing.com.au/what-does-your-toilet-door-say/): Well… we’ve been in our new ‘digs’ for about a month now and our attention has turned to the smaller finessing. While we eagerly sit waiting for one of our art team to volunteer design artwork for the walls (anyone know Banksy’s phone number?) we’ve been chipping away at little personal touches here and there.
- [Using Video to Promote your Business](https://conceptmarketing.com.au/using-video-to-promote-your-business/): Websites are experiencing a landslide move to digital content and the tools to market in this environment are evolving. As more and more ways arrive to include rich media content in your web offering the search engines are turning their attention to websites that engage their viewers in ways that are far cleverer than keywords or key phrases. Thanks to YouTube, Tumblr, Smartphones and more, all is visual and video.
- [Learn something new today](https://conceptmarketing.com.au/learn-something-new-today/): Learning shouldn’t stop in school and we wholly believe that.  Homo-sapiens thrive on change. We evolve, we better ourselves, we progress – and with that a whole lot of learning and better understanding.
- [Meet the lovely Lily](https://conceptmarketing.com.au/meet-the-lovely-lily/): I am a born and raised country girl from Toodyay and proud of it! Youngest of 7 siblings – enough said. Fell in love with Melbourne over a weekend visit - ended up moving over for 4 years to study Arts/Commerce. Landed an amazing position at the internationally renowned advertising firm McCann learning more than I could imagine…Realised there was a whole world to explore so set out on a 1 year adventure. Now here I am embarking on my second year at Concept Marketing!
- [Launching The First ‘Concept MarketChef’](https://conceptmarketing.com.au/launching-the-first-concept-marketchef/): This lunchtime, we launched the first of many 'Concept MarketChef'. Seano wowed the judges with his saucy 'Amaze-Balls' with chickpeas. Tash took us to the Middle East and back with a mixed plate of fruit and nut kofte and aromatic rice... and James warmed our cockles with a chunky pumpkin soup with a dollop of creamy yoghurt... Who gets your vote???
- [The Science Of Pricing](https://conceptmarketing.com.au/the-science-of-pricing/): This afternoon, I 'Stumbled Upon' a great infographic called The Science Of Pricing. This illustrates some of the key recommendations we have provided to our clients - in order to maximise the success of your website or advertising (or anything that comes with a price tag!) Check out this infographic - and if you have any questions, give us a call and we can help you develop an ad or website strategy that generates results.

## Pages
- [Marketing Strategy](https://conceptmarketing.com.au/marketing_strategy/)
- [Digital Audit For CM](https://conceptmarketing.com.au/digital-audit-for-cm/)
- [Marketing Audit](https://conceptmarketing.com.au/audit/)
- [Support](https://conceptmarketing.com.au/support/): Max. file size: 2 MB.
- [Website developer perth SEO offer](https://conceptmarketing.com.au/website-developer-perth-offer/)
- [Sitemap](https://conceptmarketing.com.au/sitemap/)
- [About](https://conceptmarketing.com.au/about/): Looking for a marketing company that delivers results? At Concept Marketing, our whole team collaborates to bring unified strength to your business. We pride ourselves on our ability to think differently, giving your business unique perspective on how to communicate your brand every time you touch the market and your target audience.
- [GRAPHIC DESIGN SERVICES](https://conceptmarketing.com.au/services/design-print/graphic-design-services/): Concept Marketing offers a complete range of graphic design services, from print media (brochures, posters and signage), to logo design and website design, as well as everything in between.
- [PRINTING SERVICES](https://conceptmarketing.com.au/services/design-print/printing-services/): Anyone can help you get a brochure printed or recommend you a stock to get your business cards printed on.
- [WEB DESIGN TECHNOLOGIES](https://conceptmarketing.com.au/services/website-development/web-design-technologies/): Do you judge a book by its cover? Odds are good that your customers do, too.
- [MOBILE TECHNOLOGY](https://conceptmarketing.com.au/services/website-development/mobile-technology/): Mobile is now. Your customers aren’t shifting more to browsing via mobile devices. They are already there.
- [APP DEVELOPMENTS](https://conceptmarketing.com.au/services/website-development/app-developments/): Do you have an App idea that could compliment your business? Or would you like to launch a stand-alone App?
- [HOSTING & DOMAIN SOLUTIONS](https://conceptmarketing.com.au/services/website-development/hosting-domain-solutions/): When it comes to Concept Marketing, you can trust that we know how to throw a good party. Our secure, efficient and reliable website hosting service
- [WEB DEVELOPMENT](https://conceptmarketing.com.au/services/website-development/web-development/): The message that you send to your audience should be a simple one. The route that you use to transmit that message… well, that should be a bit more complex.
- [CONTENT MANAGEMENT SYSTEM](https://conceptmarketing.com.au/services/website-development/content-management-system/): Our world is moving at a rapid rate. Information is exchanged in a nanosecond, news shared moments after it happens and thoughts expressed as quick as lightning.
- [E-COMMERCE SITES](https://conceptmarketing.com.au/services/website-development/e-commerce-sites/): It’s one thing for a customer to like your products. Quite another for that same customer to take the necessary steps to make a purchase from your site.
- [WEB COPYWRITING](https://conceptmarketing.com.au/services/website-development/web-copywriting/): Writing content for a website these days is more of an art that simply putting words down on the page.
- [Trade Shows & Exhibitions](https://conceptmarketing.com.au/services/events-pr/trade-shows-exhibitions/): Do you have a trade show or exhibition coming up and don’t know where to start? Our experienced team can help you not only source suitable trade shows to help you promote your product/service, but can help plan, design and implement your trade show strategy from start to finish.
- [Events](https://conceptmarketing.com.au/services/events-pr/events/): Concept Marketing offer professional event management services and produce beautiful events in Western Australia & Victoria and further afield, within budget. From launches to client functions and anything between, our Events management team put together stylish events from start to finish.
- [Media Relations](https://conceptmarketing.com.au/services/events-pr/media-relations/): As the conduit between the client and the media, Concept Marketing has fostered long term relationships with journalists who provide editorials and coverage for our clients. We generate news stories and product trials, and respond swiftly to media relations requests to lock in all important press coverage.
- [Media Buying & Planning](https://conceptmarketing.com.au/services/advertising-media/media-buying-planning/): Concept Marketing can provide national and international media buying and planning services available across multi-media platforms include TV, radio, print, digital, online, large media and integrated activation campaigns.
- [GOOGLE ADS](https://conceptmarketing.com.au/services/google-ads/): Digital Advertising is more than just Pay Per Click ads. It takes more than a Google ad to convince a prospective lead to buy your product or use your services. This is where we excel!
- [SEO](https://conceptmarketing.com.au/services/seo/): Are you looking to increase your business's online visibility and attract more customers? Then you need the power of Search Engine Optimisation (SEO). As an SEO company Perth, we specialise in helping businesses like yours improve their website rankings and get noticed by potential customers actively searching for your product or service.
- [Social Media Marketing](https://conceptmarketing.com.au/services/digital-marketing/social-media-marketing/): Imagine being a fly on the wall in the same room as your target audience. They’re discussing your products, services, brand messaging and… oh, wait. It looks like you’re not a fly after all. They’ve just asked you to join the conversation.
- [Email And SMS Marketing](https://conceptmarketing.com.au/services/digital-marketing/email-and-sms-marketing/): An effective email campaign can reach a vast number of clients, all with the push of a button. It’s cost effective, easy to do and instantaneous. So, why do so many companies fail at their Email and SMS Marketing Strategies?
- [Google Analytics](https://conceptmarketing.com.au/services/digital-marketing/google-analytics/): There are a variety of objectives in maintaining a web presence. Some clients want to share information, some want to convert competitors, others want to sell goods or merchandise. The list goes on and on. But how do our clients know if their objectives are being met?
- [Competition Benchmarking & Review](https://conceptmarketing.com.au/services/branding-experience/competition-benchmarking-review/)
- [Name & Positioning](https://conceptmarketing.com.au/services/branding-experience/name-positioning/): Coming soon
- [Graphic Design & Print](https://conceptmarketing.com.au/services/branding-experience/graphic-design-print/): The monkey-rope is found in all whalers; but it was only in the Pequod that the monkey and his holder were ever tied together. This improvement upon the original.
- [Ideal Client Identification](https://conceptmarketing.com.au/services/marketing-strategy/ideal-client-identification/): In a perfect world, business owners would discover a hot market and then build a business to serve that market. The reality is that most businesses are started because the owner of that business knows how to do something. Occasionally, through trial and error, that business discovers it does indeed serve a hot market. Far too often, businesses simply get by without any real focus on a market.
- [Dashboard Reporting](https://conceptmarketing.com.au/services/marketing-strategy/dashboard-reporting/): At Concept Marketing, we believe your marketing should begin with the end in mind. Gone are the days where guesstimating is enough to justify a spend. Our philosophy is you can’t manage what you don’t measure. And if you can’t track your marketing efforts, how do you know what’s effective and what’s not?
- [Web Design & Development](https://conceptmarketing.com.au/services/website-development/)
- [Public Relations Strategy](https://conceptmarketing.com.au/services/marketing-strategy/public-relations-strategy/): Media strategy sets the foundation for an integrated, well-timed and well-planned PR campaign. By combining multiple media channels including advertising, public relations, event management and social media, Concept Marketing will create a PR strategy that’s tailor-made to meet your objectives and ensure maximum results.
- [Marketing Plans](https://conceptmarketing.com.au/services/marketing-strategy/marketing-plans/): Following our Strategy Worskshops and discovery workshops with clients, we deliver integrated Marketing plans to clients with the option of two scenarios.
- [Strategy Workshops](https://conceptmarketing.com.au/services/marketing-strategy/strategy-workshops/): Our strategy sessions are aimed at helping you unveil the secret to your business making more money. Your ideal client. We create marketing strategies that focus on the customers who make you the most money – because we all want more of them, right? Then we help you apply that strategy across your whole business. We get you to your most profitable customers in the right place, with the right message at the right time.
- [MEDIA CONSUMPTION REPORTING](https://conceptmarketing.com.au/services/analytics-reporting/media-consumption-reporting/): Partnered with one of Australia’s largest media buying agencies – we have the ability to deliver reports to our clients on media consumption and advertising spends within their industry.
- [BENCHMARK REPORTING](https://conceptmarketing.com.au/services/analytics-reporting/benchmark-reporting/): Want to know where your brand currently sits compared to that of your competitors? Want to know what medium your consumers consume and where you should invest your advertising $$?
- [Design & Print](https://conceptmarketing.com.au/services/design-print/)
- [Analytics & Reporting](https://conceptmarketing.com.au/services/analytics-reporting/)
- [Events & PR](https://conceptmarketing.com.au/services/events-pr/)
- [Advertising & Media](https://conceptmarketing.com.au/services/advertising-media/)
- [Digital Marketing](https://conceptmarketing.com.au/services/digital-marketing/)
- [Marketing & Strategy](https://conceptmarketing.com.au/services/marketing-strategy/)
- [Branding & Experience](https://conceptmarketing.com.au/services/branding-experience/)
- [Meet The Marketing Team](https://conceptmarketing.com.au/team/)
- [News](https://conceptmarketing.com.au/news/)
- [Marketing Agency Melbourne](https://conceptmarketing.com.au/melbourne-marketing-agency/): Established in 2016, Concept Marketing's Melbourne office is on the rise and ready to take unleash the expertise and knowledge from Perth into the Melbourne market. Our Melbourne office features some of the keenest minds in the Advertising industry, who has partnered up with one of Melbourne's premier designers to create a firm to be reckoned with.Working closely with the Perth office across our full client list, the Concept Marketing Melbourne team are producing work of an exceptional standard. Like Perth, our commitment to only working with one business in each industry stands, enabling us the opportunity to provide our clients with the creative minds of the collective team to deliver results.We are a results driven agency.We believe that simply delivering marketing material and websites along as independent activities are not as effective as building complete integrated campaigns. Don't get us wrong - we can deliver you a logo, or a brochure, or a website on their own, but we believe that if you want to maximise your efforts and generate tangible results you need to have a holistic approach to your marketing. Marketing done in isolation can be money wasted. Our services include but are not limited to
- [Marketing Perth](https://conceptmarketing.com.au/perth-marketing-agency/): When talking about spreading the word about your business, Concept Marketing Perth is your go to agency Perth. We are an integrated digital marketing & communications firm, uniquely structured to provide multiple services including: advertising, PR, direct mail, interactive communications, SEO, paid search and media placement.
- [Mini Marketing Analysis](https://conceptmarketing.com.au/mini-marketing-analysis/): "*" indicates required fields
- [Blog](https://conceptmarketing.com.au/blog/)
- [Contact us](https://conceptmarketing.com.au/contact-us/): Concept Marketing Perth – Head Office Level 1, 46 Ventnor Ave, West Perth WA 6005 Phone: 1300 658 583 Email: admin@conceptmarketing.com.au Concept Marketing Melbourne 17/31 Queen Street, Melbourne, VIC 3000 Phone: 1300 658 583 Email: admin@conceptmarketing.com.au
- [Employment](https://conceptmarketing.com.au/employment/): Concept Marketing is currently on the hunt for a senior marketing associate and a social media manager, ready to make their mark in the marketing/advertising industry!
- [FREQUENTLY ASKED QUESTIONS](https://conceptmarketing.com.au/faqs/)
- [Home](https://conceptmarketing.com.au/)
- [Our work](https://conceptmarketing.com.au/our-work/)
- [Services](https://conceptmarketing.com.au/services/): An integrated marketing company — Concept Marketing provides a range of strategies to make your brand stand out. Our dynamic digital marketing services include social media, search engine optimisation (SEO) and pay per click Google ads management. We fit the pieces of your digital picture together with a searchable website and the marketing material to back up any launch.

## Our Work
- [Sharp 4×4](https://conceptmarketing.com.au/our-work/sharp-4x4/): "Building an E-Commerce platform is never an easy task, especially when you’re aiming to be the best in the industry. The Team at Concept Marketing have been instrumental in the design, construction, and on-going maintenance of what we are proud to see is one of, if not the, best e-commerce platforms in our Industry space.
- [Tyrepower WA Website](https://conceptmarketing.com.au/our-work/tyrepower-wa-website/): VISIT SITE
- [Armada Accountants & Advisors](https://conceptmarketing.com.au/our-work/armada-accountants-advisors/): BRIEF: Create a brand to reflect the combined power of these two local Perth businesses as they merge together.
- [Residential Attitudes Campaign](https://conceptmarketing.com.au/our-work/residential-attitudes-tvc/): Residential Attitudes, a leading Home Builder in Western Australia had the challenge of cutting through in an already saturated market, to communicate their core difference and approach to building and experience building a new home.
- [Altitude Training WA](https://conceptmarketing.com.au/our-work/altitudetrainingwa/): BRIEF: To create a brand capturing and promoting a niche market in Perth – a mobile altitude training unit, custom designed to promote fitness and improve rehabilitation from injury.
- [New Idea Furniture Campaigns](https://conceptmarketing.com.au/our-work/new-idea-furniture/): New Idea Furniture, a furniture retailer with 4 showrooms wanted to increase foot traffic into their store and increase their reach of customers beyond those that already knew about that or live in the immediate areas. Traditionally a catalogue based marketing approach over the course of the year, we worked with New Idea strategise ways to reach their goal and successfully implemented numerous sale campaigns with mass media exposure to a wider audience reach.
- [Tom’s Italian Website](https://conceptmarketing.com.au/our-work/tomsitalian/): BRIEF: To create a website and re-brand their restaurant for a different target market.
- [Bladon Rebrand](https://conceptmarketing.com.au/our-work/bladon-rebrand/): BRIEF: Bladon came to us with two imperatives. They wanted a rebrand to reignite interest in their business, and from, more importantly, they want to create a real connection between their employees and the business. They felt the culture of the business was lacking and needed help identifying and implementing ways to increase employee happiness, connection and productivity.
- [2016 Variety of Choice Home Lottery](https://conceptmarketing.com.au/our-work/2016-variety-of-choice-home-lottery/): Now in its third year, the Variety of Choice Million Dollar Home Lottery is an initiative created to raise much needed funds and awareness for Variety - the Children's Charity in Western Australia.
- [Rosendorff](https://conceptmarketing.com.au/our-work/rosendorff-website/)
- [2015 Variety of Choice Home Lottery](https://conceptmarketing.com.au/our-work/2015-variety-choice-home-lottery/)
- [Better Building Experience Commercial](https://conceptmarketing.com.au/our-work/better-building-experience-tv-commercial/)
- [Aussie Natural Website](https://conceptmarketing.com.au/our-work/aussie-natural-website/)
- [IC Frith WA Website](https://conceptmarketing.com.au/our-work/ic-frith-website/)
- [Brickstory Campaign](https://conceptmarketing.com.au/our-work/wa-country-builders-brickstory/): WA Country Builders is Regional WA's most awarded builder, with offices all across the state. To celebrate their 20th Birthday, the Geraldton division wanted to come up with a concept to give back to the local community that had been apart of their success for 20 years. With this the challenge was set; to create a campaign that gained community engagement based around giving back to the people that have supported them for the past 20 years.
- [Red Dot](https://conceptmarketing.com.au/our-work/red-dot-charity-campaign/): BRIEF: To help Red Dot establish itself as a philanthropic entity, one committed to support and collaborating with charities.

## Team
- [Mark da Silva](https://conceptmarketing.com.au/team/mark-da-silva/): Mark enjoys all sports, personal development, fine wine and enjoying life.
- [Nikkia Hewston](https://conceptmarketing.com.au/team/nikkia-hewston/): Our wonderful Chief Operating Officer, Nikkia Hewston, is rounding out a full decade as a member of the Concept Marketing team. She is essential to the smooth running of our processes. What’s Nikkia up to if she’s not working hard at Concept Marketing?
- [Rebecca Barnett](https://conceptmarketing.com.au/team/rebecca-barnett/): If you want to get a sense of Rebecca, and her perfectly dry sense of humour, when asked to describe herself in three words, her answer was “Rebecca Ann Barnett – that seems to describe me accurately.” As with her humour, at happy hour Rebecca also likes her extra dry gin or glass of cold SSB. Preferably, after a long day of exploring the beautiful countryside of Switzerland with her family.
- [Oksana Hernandez](https://conceptmarketing.com.au/team/oksana-hernandez/): Entrepreneur • Forward Thinker • Commercial Manager
- [Carl Mobilia](https://conceptmarketing.com.au/team/carl-mobilia/): Carl has been an integral member of the Concept Marketing team for over a decade, as the fearless Art Director. Carl is known as being reliable and easy-going, shown in the fact that when asked how he wants people to remember him, he simply said “However they please.” Despite his relaxed nature, Carl has extremely excellent attention to detail, great taste, incredibly finessed aesthetic appreciation, and unassailable problem-solving prowess.
- [Jean Ibbotson](https://conceptmarketing.com.au/team/jean-ibbotson/): Do you think you’ve got SEO skills? Well… let me introduce Jean – she’s an SEO Consultant Perth, with coding skills to boot! Jean has a stellar record in growing organic traffic and e-commerce businesses.
- [Christina Woodward](https://conceptmarketing.com.au/team/christina-woodward/): Christina is a Marketing Leader with over a decade of experience developing strategic B2B marketing initiatives that bring brands to life. Her approach is grounded in purpose-driven marketing helping businesses clearly articulate their why, build trust with their audiences, and create meaningful connections through authentic, value-led content.
- [Maria Vargas](https://conceptmarketing.com.au/team/maria-vargas/): Creative, colourful, and full of life are words that would give you a good sense of Maria, who believes in Walt Disney’s famous quote: “The way to get started is to quit talking and begin doing.”
- [Rachel Van De Klashorst](https://conceptmarketing.com.au/team/rachel-van-de-klashorst/): Rachel is a Marketing Associate with experience across a range of industries, contributing to social media, content, and campaign delivery. She has been involved in the planning and execution of marketing activity, supporting projects from initial idea through to final delivery.
- [Alessio Ragazzoni](https://conceptmarketing.com.au/team/alessio-ragazzoni/): Alessio brings energy, curiosity, and a sharp performance mindset to his role as Social Media Lead at Concept Marketing.
- [Alberto](https://conceptmarketing.com.au/team/alberto/): Alberto has had a rewarding and rich experience in a sales & marketing environment, predominantly involved in hotel management as well as the finance industry within an asset leasing portfolio. Excited to be embarking on a new and challenging role in the marketing industry, my goal is to devote my energy and experience to develop my skills and ultimately enrich Concept Marketing with my knowledge.
- [Jemima Fung](https://conceptmarketing.com.au/team/jemima-fung/): With a degree in Marketing, Advertising, and Public Relations, Jemima brings a diverse wealth of experience across the not-for-profit, real estate corporate, and mining sectors. Naturally inquisitive, Jemima loves digging deep into business strategy, always asking what a business wants to achieve and exactly what steps it will take to get there. This strategic mindset is paired with hands-on expertise across the entire creative spectrum, including graphic design, print, content creation, branding, and video production. Known for an unwavering attention to detail, Jemima is also an accomplished freelance photographer whose portfolio spans everything from high-profile corporate events and branding headshots to live music and weddings. Guided by the philosophy that you can achieve absolutely anything you are willing to work hard for, Jemima loves turning ambitious, well-mapped creative visions into high-impact reality for our clients.
- [Lisa Colesky](https://conceptmarketing.com.au/team/lisa-colesky/): Lisa is a marketing specialist, known for her positive energy and slightly questionable (but very confident) taste in flavours.
- [Simon Wright](https://conceptmarketing.com.au/team/simon-wright/): With three decades of experience in the industry, he has built a reputation for bold visual storytelling, distinctive branding, and work that bridges the gap between art and design. Simon has woeked with a diverse range of clients across hospitality, music, and commercial sectors, crafting identities that are both visually striking and strategically grounded. His portfolio spans brand systems, illustration, print design, and creative direction, reflecting a versatile approach shaped by years of hands-on experience.
- [Bec Plumley](https://conceptmarketing.com.au/team/bec-plumley/): Bec Plumley is a graphic designer and strategic thinker with over 25 years of experience delivering creative, effective design solutions. Holding a Diploma in Graphic Design and Multimedia, she specialises in graphic, spatial, service, and strategic design, bringing a thoughtful and innovative approach to every project. Her career includes a decade as a Senior Graphic Designer in the printing industry and more than ten years as a freelance designer, giving her broad, hands-on experience across diverse design contexts. Bec combines strong foundations in traditional multimedia with emerging digital and interactive technologies to create adaptable, high-quality visual outcomes. As a Creative Designer at Concept Marketing, Bec is looking to graduate in 2026 with a Bachelor of Design from ECU, completing a double major in Visual and Spatial Design and Games and Interactive Design. She is also pursuing an MBA, further strengthening her strategic and leadership capabilities. Passionate about ethical and sustainable design, Bec focuses on delivering solutions that prioritise both user experience (UX) and human experience (HX).
- [Ben Curtis](https://conceptmarketing.com.au/team/ben-curtis/)
- [Santhosh Kumar Damodaran](https://conceptmarketing.com.au/team/santhosh-kumar-damodaran/): With almost ten years of experience in the web development space, it’s not the only ‘space’ Santhosh has experience in…. he has a bachelor’s degree in aerospace engineering!