BOOSTED ROI: How we reduced our clients’ digital spend and still produced quality leads that converted.

Last quarter was intense.

And we’re pretty proud.

Why?

Last quarter we signed three new clients purely through our ability to look at marketing from a broad perspective. These three clients were spending a significant portion of their marketing budget on digital marketing with other marketing companies in Melbourne but were frustrated with the low return on investment.

They came to us and we took those budgets, reduced them, and delivered more conversions than they had seen in the previous four months.

As well as experiencing results themselves, our clients also witnessed the results we were achieving for other clients, and we are proud to have them as latest raving fans – yay!

How did we do it?

We describe ourselves as a “full-service” marketing company in Melbourne. Looking beyond a single ‘cookie-cutter’ avenue for marketing, we stand by our description, explore all avenues and execute a full strategy that is both diverse and relevant.

The beauty of this approach is that we can create bespoke solutions for each client, solutions that are industry-specific, and solutions that deliver results.

Our team recognises each client has specific requirements – there’s no point creating a massive Instagram campaign for a company whose audience doesn’t engage with that platform. Instead, we mould every client strategy to their unique needs, creating campaigns that reverberate in the marketplace and drive customer engagement – a different approach to many other marketing companies in Melbourne.

It’s this approach that helped us to help our clients. They expected that digital was the key to marketing success. We showed them that a successful and well-rounded and targeted campaign can encompass direct mail, television, radio and print along with digital platforms.

Marketing is not ‘one size fits all.’

Don’t get sucked into an agency that tells you to focus all your money in one area.

We encourage our clients to think about all the different ways you can engage a customer – we’ll tell you right now, the list is long and varied!

We like to think about creating noise in the marketplace by promoting brand awareness and solidifying brand reputation through varied, innovative and compelling campaigns. And with our team of experts across marketing specialties, our approach has delivered more for less for our clients.

Not happy with your marketing company in Melbourne?

If you want to experience a new approach to marketing, one that gives real ROI, contact us today!

 

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