Website & Development

Let’s face it: it’s not 1993 anymore. The “wow” factor of offering a web site just doesn’t exist anymore. Having a website is expected for any serious business. The only thing that will “wow” visitors these days is a strong message, useful content and clean functionality, not just an electronic version of your brochure.

Functionality can take many forms, depending on the scope of your industry or business. Whether you want an interactive site with customisation options for your products, a searchable database of instructional videos or even a regularly updated blog with information on your industry, we can create an interactive site that will leave your users confident in your capabilities.

In other words, they’ll say, “Wow.”

So how does your web site stack up to the competition?

Professional web site design for professional businesses

A web site design – much like logo and graphic design – is something you could probably do yourself. But in today’s technological world, keep in mind that your website could very well serve as the first point of contact for a potential client.

When you put your web site design in our hands, you can trust that the first impression your site makes will live up to your branding message. Whether it’s a static site or a complex database driven CMS (Content Managed) system, we will create the perfect calling card designed to best showcase your brand.

We’ll work with you to design and build an online home for your brand to inhabit. While we’re doing that, we’ll make sure you’re the best host your visitors could ever imagine. When it comes to the design of websites and applications, we put the end user at the heart of everything we do. At Concept Marketing uses insights, design, and growth strategies to drive business value. We’re obsessed with the possibilities of tomorrow, where technology and design verge ever closer and meaningful experiences await those bold enough to pursue them.

WHERE DESIGN MEETS INNOVATION

Our Website & Development Services

In a perfect world, business owners would discover a hot market and then build a business to serve that market. The reality is that most businesses are started because the owner of that business knows how to do something. Occasionally, through trial and error, that business discovers it does indeed serve a hot market. Far too often, businesses simply get by without any real focus on a market.

At Concept Marketing, we conduct several workshops delving into your brand, who you are, what language you speak, why you do what you do in order to unveil who your true target market and ideal client is.

Digital Advertising is more than just Pay Per Click ads. A couple of years ago, paid ads were considered the end-all digital marketing solution. Today, however, PPC has less of an impact– in the sense that it takes more than an ad in google to convince a prospective buyer to buy and it takes more than one approach to educate a buyer on the product or service you provide.

Think audience profiling and serving your ads to your target audience. Think remarketing ads to people that have hit your site but not converted or found what they were looking for. Think a laser targeted advertising approach costing you less and seeing you win more business.

The digital advertising space is a growing space with a refined means of communicating your core message to your target audience.

Don’t get left behind – your audience isn’t trending towards online it’s already there. So where are you

 

Writing content for a website these days is more of an art that simply putting words down on the page.

Want to be found on google? Have the right copy on your site.

Want your audience to understand your product/service? Have copy on the site written in a way that resonates with your target audience.

Our team of experienced copywriters understand the importance of having content written on the site aimed at clearly communicating with your target audience and selling your services.

Don’t whisper your branding message. Shout it out with the assistance of a skilled web copywriter. That way, you can save your writing talents for the holiday cards.

It’s one thing for a customer to like your products. Quite another for that same customer to take the necessary steps to make a purchase from your site.

E-commerce sites are not just about presenting an attractive storefront. It’s about offering the ease, functionality and security designed to make your users feel comfortable and eager to shop again.

A major part of setting up an effective e-commerce site is the planning. After all, customers are only willing to put so much time and energy into making an online purchase.

We are experts at plotting out the user experience from start to finish and identifying the pitfalls that could cause your business to click elsewhere.
From customer data to past history to shipping, we know exactly how to turn your e-commerce into a location customers will want to make a repeat purchase, time and time again.

Our world is moving at a rapid rate. Information is exchanged in a nanosecond, news shared moments after it happens and thoughts expressed as quick as lightning.

Why should you move any slower?

With an effective Content Management System (CMS), the days of waiting on a web master to update your site are long gone. We can set up your site with a simple to use CMS program so that you or your employees can update critical news and product information at a moment’s notice.